In my opinion, manipulation is one type of marketing stimuli factors under persuasive technique. Emotive persuasion could be divided into non-manipulative and manipulative techniques. Many of manipulative marketing are difficult to prove because of their controversial nature and content. The non-manipulative persuasion is simply presenting the product or services to consumers in best possible way. This doesn’t include the presenter to lie, or leave any important details from consumer. This type of marketing try to gain trust of consumer and convince them by providing factual information in logical manner. The manipulative behavior comes in play when non-manipulative technique doesn’t help companies to convince consumer for their product or services. As far as regarding selling product or services, consumers like us would appreciate more towards non-manipulative type in order to accept their marketing.