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80% margin

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(@hodafattel)
Posts: 78
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Topic starter
 

It was mentioned in the lecture that typically medical device companies only release a medical device into the market if it has a margin 70-80%. I think that this is highly unethical. If a product is very beneficial to the patients and has a decent margin around 35%, then it should be illegal for the company not to release it. There should be a law mandating the release of that product for the sake of the lives of thousands and thousands of patients. What is your opinion on this topic?


 
Posted : 05/10/2021 1:43 am
(@cem34)
Posts: 39
Eminent Member
 

Hi Hodafattel,

I believe you have a point here in that life saving technology are being milked for their maximum value. From a business perspective, the company is doing exactly what they are supposed to and to that extent, they are doing an excellent job. However, when you mention that in the case a company has been working on something but will purposefully not introduce this technology to market due to it not being lucrative enough, it does raise ethical concerns. Governing this kind of behavior would be difficult and therefore that in itself would make the endeavor quite tricky. I think the best case would be for this company to license off this technology to a smaller business which would be satisfied with the profit received. 


 
Posted : 08/10/2021 10:00 pm
(@sseal98)
Posts: 75
Trusted Member
 

I agree that there are probably many life-saving medicines and drugs that are deemed not able to be sold at a high margin of profit. I too think it's unethical to solely not release the product just because it won't make the company that much money. But if you look at it from the companies perspective, the purpose of a company is to grow and expand and be able to turn up a profit from what they sell, so that they can expand their mission statement and be able to stay in business. When a product that they devise is just not going to perform well in the market, it makes sense to not sell it as it will cost the company a lot of money in terms of RnD, Quality control, marketing, and other processes behind the scene that is factored into the price. This would in turn take away resources from other products that would be much more profitable for the company and in turn be able to help more people and increase the quality of life. However, there are few instances where the company took money out of the equation and sold the product at a much much lower profit margin. For example, the covid vaccine sold by Pfizer and Moderna, I believe were sold to countries that could afford it at cost and those countries that didn't have the means to buy the vaccine were sold at a discounted price for the greater good of the world. They were able to do this because all the products that they sold had a higher profit margin and were able to cover this vaccine and the lost profits. 


 
Posted : 09/10/2021 4:56 pm
(@anthonynjit)
Posts: 78
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I would generally disagree with restricting what a private company (independent of the government) could charge for its products. It is the companies right to charge whatever they want and it is the choice for someone to agree to pay that price or not. However, this is clearly not the case when it comes to the healthcare industry. Due to the extensive regulatory procedures, testing and development of our medical devices and medicine the competition within the market can often be slim to none. Price gouging often occurs due to the companies knowing they have a product that people NEED but can not buy from anyone else. In these instances I believe there should be government intervention to set a standard margin as you mention to protect the people from the monopolization of healthcare.


 
Posted : 10/10/2021 5:58 pm
(@nm523njit-edu)
Posts: 71
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@cem34 It is an interesting idea for a company to license off their medical technology to other companies that may find it lucrative to them, however it is likely that if it is not profitable for a larger company then it won't be profitable for a smaller company with potentially less development and marketing resources. Even if it would be of interest to a smaller company, the willingness of any company to license off their technologies as well as the price of acquisition of the license would need to be considered. While it would be ideal to have some regulation to ensure that critical medical technologies make it to market, the reality is that investors demand the high profit margins and companies can not function without pleasing their investors and shareholders. Perhaps government regulation can come more in the form of incentives, where they offer medical device companies certain privileges in return for medically needed products that would otherwise not be released due to a lack of profitability. Anyone have thoughts on what sort of incentives might work?


 
Posted : 10/10/2021 8:16 pm
(@atk27njit-edu)
Posts: 63
Trusted Member
 

All of the profit margin depends on the type of product that a company is selling. If the device is something that is fairly conventional, these products are treated like commodities so their profit margin is going to be low and they would need to manufacture a high volume to be profitable. So, getting a lon-term contract deal with hospitals is important to make any profit for these items. 

If the product is high-technology, meaning some imaging, surgical instrument, implants, etc, there is a great barrier to enter into this market so the profit margin for these are going to be way larger. There are R&D costs, need for patents, and greater regulatory compliance requirements. 

According to MedPAC, the profit margins are only 20 to 30% for large companies. Medtronic and JnJ are the top medical devices with the largest revenue with around $27.7 and $27.5 billion dollars in 2015. Companies like this are diversified and sell a mix of conventional and high technology devices so the average profit margin value is not going to reflect the revenue they are making. They use their high-technology devices to make up their money and the profits from the conventional devices are used to conduct even more R&D into these high-technology devices. S 


 
Posted : 08/10/2023 7:14 pm
(@andrew684)
Posts: 39
Eminent Member
 

Financially, companies wouldn't go about developing medical devices if they didn't see profit in the near future, but there are ways companies develop these devices even though they aren't profitable. There are devices similar to drugs, better known as orphan drugs, in the respect that a very small population is affected, so there would be little profit due to the small amount. The government understands this issue and in turn offers incentives if companies go about developing these devices and drugs that do not have a large impact, such as tax breaks, providing high prices, and special filing requirements through the FDA. The market becomes cornered if one company is acting on the small market that affects these smaller populations and is able to assign higher pricing due to the competition not taking advantage of the market. Also, the federal regulations even help these companies pursue these unprofitable ventures by providing marketing for a certain period to spread the news of this market being developed so it can reach those affected communities. There is also patent protection, preventing the competition from developing generic products, which would be easier for others to develop from this main company. The government and companies know that these profits aren't going to be achieved normally, so the government incentivizes these companies by providing these numerous benefits in order to jumpstart their development. Even if a device isn't going to be profitable, there are ways to boost these chances where this smaller population is the target audience.


 
Posted : 08/10/2023 9:09 pm
(@jo277)
Posts: 69
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I like alot of the points mentioned above arguing for both sides. On one hand, I strongly agree that it is not ethical to establish large margins for medical products that consumers would find to be a necessity for their survival or health (insulin, etc,) ESPECIALLY if the product can be produced at a comparatively low cost. On the other hand, being the company with the patented product and no alike on the market, you have to consider the cost of R&D, time, and resources spent into developing the medical product to reach the stage of efficacy and vitalism that it reached. That work put into developing the product, even if for the common good, would have to rewarded to minimally recuperate the costs and then some, which is why alot of companies would charge that high profit margin. There are other costs that can be associated higher margins, such as wages, further R&D into different products, and subsidies that they may have for new product designs that aren't profitable yet.


 
Posted : 12/10/2023 12:06 pm
 jj52
(@jj52)
Posts: 75
Estimable Member
 

@cem34 Do you think smaller companies would be able to afford the licensing from these major companies that want a large profit? You made an important though that companies are doing their job from a business standpoint but I wonder at what point does the livelihood of a patient out weight the importance of profit


 
Posted : 12/10/2023 9:52 pm
 jbh8
(@jbh8)
Posts: 71
Estimable Member
 

Like previous replies, I also believe it is unethical life-saving technology potentially may be disregarded if the profit margin is under 80%. A few replies had mentioned government intervention in the form of incentives such as tax breaks and special filing FDA filing requirements as a potential solution. I wanted to provide another solution: expanded government investment into the development of certain medical products that do not have profit margins of at least 80%. Past current events have shown the positive impact of government investment in the development, production, and purchase of medical products. One recent example is the US government’s multi-billion dollar investment in mRNA covid-19 vaccines. NIH and other government grants were instrumental in the access of mRNA vaccine to the American public. These investments enabled companies to face less financial risks. It is likely the profit margin for mRNA coronavirus vaccines was low prior to the pandemic’s onset, and consequently less funding was geared towards its development. However, the events of the pandemic demonstrated the need for advanced preparation through medical technologies such as the vaccines. The US government could set standards for their investment in certain medical products to be better prepared for public crises, and have more communication with biomedical companies regarding potential products. Companies would also benefit as they would still profit after covering costs for the research, development, and manufacturing.

 


 
Posted : 13/10/2023 3:20 pm
(@natalie-nashed)
Posts: 39
Eminent Member
 

I was also shocked when the Professor dropped this fact in the lecture video, 80% seemed really high to me for a medical device. I was talking to a classmate the other day and they were mentioning that at the medical device company they worked for, it cost them around $600 to manufacture, they would sell it for around $17,000 and then the hospitals will sell it for around $100,000. So that would make the medical device company a profit margin of about 97%. It feels unethical when you think about the patients that might not be able to afford treatment because of the very high markup prices. Companies do need to stay afloat obviously and not only have to pay for manufacturing but also for research, testing and FDA approval, which is not only time consuming but also expensive. But on the other hand, it doesn't feel right to have a product but just never sell it because of a lower profit margin. So overall, I get that companies and hospitals have overhead, regulatory costs, and need to fund future research, but there should be a limit. When the markup becomes that extreme, it stops being about sustainability and starts being about greed. Maybe stricter transparency laws or price caps for essential medical devices could help balance the system so that innovation is still rewarded, but access isn't sacrificed. 


 
Posted : 07/10/2025 1:50 pm
(@jacobchabuel)
Posts: 39
Trusted Member
 

So I think to some degree there is definitely an moral question here over whether or not it is unethical for a company to withhold a medical device if it does not meet a 70-80%, especially if this device is a life saving technology. However, we should also recognize that medical device development and approval takes millions of dollars and many years, and ultimately it is a very high risk low reward process. Companies will spend millions of dollars on research, clinical trials, and ensuring that their product meets regulatory approvals (which may require hiring and consulting with lawyers) with no guaranteed outcome of success. Companies need to ensure, for their survival, that their products are financial sustainable. This helps them to recover costs that may have accrued during development while also providing funding for their expansion, employees, and future innovation. A 70-80% profit margin sounds like a bit much, but when you consider how many other devices fail to make it to market that margin sounds a bit more reasonable. With all that said, I do think there is an ethical responsibility for a company or manufacturer to make a life saving device accessible to those who require it. I do not know if I would go as far to say that it should be illegal, but I think that instead the government should help by providing incentives such as subsidies or tax breaks to make the margin lower (reducing cost) while also keeping the company sustainable. In this way, innovation and company growth can continue while ensuring that patients can access these life saving technologies. What do you think about this approach of the government providing aid to help lower costs? Do you have any issues with this model and if so why?


 
Posted : 07/10/2025 4:38 pm
(@31746439)
Posts: 39
Eminent Member
 

I think it’s unfair that medical device companies only release products when they have a 70–80% profit margin. Medical devices are often essential for saving or improving patients’ lives, so decisions should not be based only on profit. If a device can help many people, even with a smaller margin like 30–35%, it should still be made available. I understand that companies need to make money to cover their costs, but there should be a balance between profit and public health. Patients’ well-being should come first, especially in the medical field. I believe governments should create laws that ensure access to these devices for everyone, not just when it’s profitable. In my opinion, saving lives is more important than maximizing profits.


 
Posted : 08/10/2025 12:09 pm
(@krish)
Posts: 39
Eminent Member
 

I definitely agree that it's unethical for companies to withhold medical devices purely for profit margins; however, I think the issue is more systemic than simply due to corporate greed. The high margins we typically see in the medical device industry are due to high R&D costs, regulatory hurdles, and liability risks that smaller margins cannot sustain. Most of the time, the development of one successful device funds years of research failures. Thus, instead of mandating companies to release every viable device, I think a more effective solution would be to restructure how society supports medical innovation. For example, government subsidies, tax incentives, or public-private partnerships could increase the feasibility of producing and releasing devices with lower margins while remaining competitive and sustainable. 

A bigger question I would like to pose based on this discussion is: should the responsibility for ensuring public access to medical devices be given solely to private companies, or should it also be shared with the public sector?


 
Posted : 08/10/2025 3:24 pm
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