I currently work in a functional organization where as @aaq2 mentions, the functional head has a lot of power and make the decisions. As mentioned in lecture one of the main disadvantages is that we are one of many silos which can be detrimental to sharing information and culture. I work in the licensing group, but then you have contracts legal…[Read more]

EI is integral in being successful in selling. I agree with @aaq2 of the definition of EI and the importance of EI in Marketing as illustrated in Kidwell’s paper. For a company or sales rep to identify and have the ability to understand the customer needs and customer responses and how to address those needs. As you mentioned in lecture for d…[Read more]

I agreed with previous posts (from @aaq2 & @ppp23 …) about the definition of EI, the importance of EI in marketing and Kidwell’s paper. I also think that EI is essential in marketing
However, I would like to add a few points about the “cons” of EI that haven’t been mentioned. I believe these points are not “negative” but they are something worth…[Read more]

I agree with @aaq2 and @myton‘s opinions. I would like to summarize a few main points and add a few more points to the ideas for improving quality control:
1. Define processses, streamline processes as @aaq2 has mentioned: By doing so, you can always check if there’s room for improvement. For ex: are there any steps that are uncessary, or any…[Read more]