Risk-benefit analysis is an important consideration for a product. Part of the risk management framework is to decide what risks that you are willing to take with a product. It is important to identify what kind of risks that you are willing to take and which risks, if any you will take. This is when risk-benefit analysis likely comes into play as companies will have to consider the risk-reward ratio for all factors that they are considering. It is therefore important to identify low-risks that may be worth the reward and high or intermediate risks that don’t offer enough of a reward to consider taking such a risk.