Sometimes, presenting numbers isn’t the effective way to communicate the need for more resources, for instance budget. By taking the focus away from numbers, one can present how the objective meets the company goals. You can even sometimes link it to their mission or vision. This way the budget can be presented in a broader context and may strike a chord in the key stakeholders. One can highlight the major areas where budget/resources are being allocated and if it is productive. There are always many areas in the company where budget is allocated but that department is not meant to produce results. One can display the need for resources for their objective by comparing it to areas where as many resources are not required.