**I couldn’t post the reference for some reason

I have came across these grand strategies including market growth, product development, turnaround and liquidation. Market growth centralizes on expanding the market for present product. Product development relies on creating new products. Turnaround is a strategy used when a new direction is needed, when the firm/company is not functioning well, stalling etc. Liquidation is the desperate remedy when the firm/company don’t have any other choise but to selling off its assets. Like the quote from the start of lecture 2 stated “Tactics are what you do when there is something to do. Strategy is what you do when there is nothing to do”, I think grand strategies means long-term goals and different strategies are suitable for different situation/stages of development.
The example I could provide is from my personal experience and it’s not a well-known company. During college, I used to work part-time as a sale associate/assistant manager for a store in a company called Second Time Around. They are a clothing resale company, lasted about 40 years. I saw them going through different stages of Market Growth, Turnaround in within 4 years. They first expanded the market, expanded stores in different regions, added online stores via website, social media. After that, they turnaround and remodeled the whole company, hired a new CEO, managers. Unfortunately,a year or two after, the company went out of business.