Medical device companies can build trust with both doctors and patients by creating marketing that focuses on education, honesty, and transparency. For doctors, trust grows when companies share clear,...

When I think about branding and color, it’s clear that companies put a lot of thought into how people emotionally respond to what they see. In the medical field, I often notice brands using shades of ...

Cook Medical Mission: Cook Medical’s mission is to provide innovative and minimally invasive medical devices that improve patient care and advance healthcare around the world. Vision: While Cook Medic...

I think an engineer or scientist can absolutely start a successful business without an MBA. While business school offers useful connections and credibility, most of what you need to run a company can ...

If a father owns a sole proprietorship and wants his two sons to continue the business, he would need to restructure it since a sole proprietorship cannot be transferred to others. One option would be...

I think most engineering students could benefit from learning a bit more about the business side of things. The engineering management class does a nice job introducing project management and basic ec...

I think companies should put more resources into quality assurance because it creates a stronger foundation for product safety and long-term reliability. As technology and standards keep changing, the...

Ensuring the safety and effectiveness of medical devices is becoming more complex as technology evolves. One of the biggest challenges is keeping up with rapid innovation while maintaining strict qual...

I think bringing emerging technologies into quality assurance could really help companies work smarter and more efficiently. Tools like artificial intelligence, the internet of things, and machine lea...

I think regulations mostly help innovation rather than slow it down because without them there would be no structure, no trust, and no way to ensure that devices are actually safe for patients. I thin...

I think the FDA does a good job overall, but approval does not mean a drug is perfectly safe. It really means that the benefits outweigh the risks for most patients. When I think about Accutane, for e...

I believe physicians face some of the hardest barriers when trying to develop their own medical devices because the process requires more than just identifying a clinical problem. It demands funding, ...

I think using a variety of animal models is worth the added effort because it makes research results more reliable and ultimately safer when moving to human trials. If scientists only test on one spec...

This is a challenging issue because it touches both on the progress of medical science and the ethical responsibility we have toward animals. On one hand, pre-clinical testing has been essential for e...

That is a really interesting question because I think both types of research, industry and academia focused, fill critical but different roles. Personally, I lean toward research that benefits the cur...